Rana Salam
Ayyami_Logo.jpg

Ayamme

 

Ayyame

Kout Food Group

Kuwait City, Kuwait

Ayyame is a Middle Eastern restaurant owned by Kout Food Group in Kuwait, and is known for its innovative approach to combining cuisine, culture and design. Rana Salam Studio’s challenge was to capture these three elements in the interior design, graphics and all marketing material. Gathering information, artefacts and inspiration from Kuwait and its surroundings, the studio used these ingredients throughout the design concept to successfully translate Ayyame’s restaurant – launching it as the leading brand in contemporary, Middle Eastern hospitality. The studio worked on the whole interior design, commissioning Nada Debs to create the concrete geometric pattern on the food counter, and Surface View to implement larger than life wall graphics of vintage flowers.